Wide-Audience, Large Press Runs
Magazines, Visitor Guides, Newspapers, Catalogues
"When Experience, Reliability, and Proven Results Count . . . Count on Us!
Large press runs vary from "glossy" print publications of 32 -160 pages (or more) and and as much as 120,000 copies (or more) printed on heat-set web presses, to newsprint publications with one or multiple sections and anywhere from 8 pages (smallest on a newspaper press) to any number of pages (divisible by 8), to something called digital press, where any number of pages or copies can be printed, and yet each publication has a different content and/or appearance!
Print is by no means dead, it's just undergoing a period of change. Even though the web seems to be taking over how we present ourselves to our targeted audience, print is morphing nearly as fast as the web, growing new forms of print presentations even as you read this.
We've been desiging and publishing print publications for more than 20 years. Unequivocally, we know print!
Print comes in many flavors, all with different design and technical requirement and all of it very different from how a web publication is designed. Web, for example, outputs at 72 dpi (dots per inch) resolution, while print goes out at anywhere from 300 to 1400 depennding on the application. You can't "blow up" or enlarge a web application for print, because if you do that, the result is fuzzy, "pixilated," and often unrecognizable images (including text). Print also outputs at CMYK (Cyan, Magenta, Yellow, Black) which gives a very broad array of color. Web is based on RGB (red, green blue) like your TV. Switching from one to another can muddy or mess up your original image. This, by the way, is why you need a Professional Image Crafter, who can help you plan designs that will work with any and all presentation modes.
Your Professional Presentation Specialist will help you devise a visual marketing plan that will work with all forms of communication.
See how a magazine is printed. (UTube)
View a magazine
View a newspaper